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Helping vibrant women over 50 thrive without alcohol

I’m Helen Mac, and I help women in their 50s break free from the nightly wine and weekend drinking cycles, reconnect with who they truly are, and embark on a new chapter in life sparkling with clarity, confidence, and joy.

You deserve to feel fabulous and free after 50 - let's get your sparkle back to its rightful owner!

Have you lost your sparkle lately?

I'm Ready lets talk
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When Friday rolled around after a busy week running my recruitment business, bottles were opened and fun was had - but the consequences became as big as the pours. 

You know the routine, don't you?
Sore-headed Sunday = write-off.
Moody Monday and Tuesday = not much better.
Hump day = almost human.
Thirsty Thursday = eyeing up that wine glass, ready to do it all again tomorrow.

Half the week, half my energy, half my LIFE spent drinking and recovering. What kind of life is that? From the outside, I had it all. I’d built a successful recruitment business, raised two children, kept all the plates spinning. But inside I felt flat and disconnected from myself.
Living at 50%, 50% of the time had become my normal - and something had to stop.

In January 2024, I took a break from drinking. No dramatic rock bottom, more of a growing suspicion the trade-off wasn’t worth it anymore and there must be more to life. A few hours of fun for days of exhaustion, shame and anxiety? No thanks.

As 2023 drew to a close, I was the ultimate weekend warrior who had misplaced her off-button

Foggy to fabulous: my sober story

What happened next changed everything

✨ The fog lifted
✨ My energy returned
✨ My nervous system calmed
✨ My confidence skyrocketed
✨ I felt FREE - and about 20 years younger! 

I started waking up happy, sleeping deeply and enjoying every part of my day and week

I started recognising myself again, because it was never about changing who I was - it was a gradual uncovering of the woman I'd always been.

By April, there was no going back - my entire life had got an upgrade and I couldn't keep it to myself.  With my newfound confidence, time, and fog-free brain, I trained as a coach with a triple-accredited Diploma in Coaching & Positive Psychology, and a specialist Diploma in Alcohol-Free Performance Coaching - because I want to help other women feel this good.

At 54, I feel more vibrant, more alive, and more me than I ever did in my 30s.
Now it's your turn. Let’s talk about what’s possible.

(yep - even the mornings!), rather than just wine o'clock.

Book your free call

Coaching took me from tired and stuck to energised and inspired. It’s a powerful, forward-focused partnership that helps people make real, lasting change - their way.
When you work with me, there’s zero shame or judgement and an abundance of honesty, support, and practical steps tailored to where you are right now

It's time to live fully, freely, and fabulously.

What is Coaching and how can it help you?

01

Wherever you are in your alcohol-free journey, I offer support that meets you with warmth, structure, and total belief in what’s possible for you.

Sober, Free & Fabulous - 6 weeks of connection, honesty, and growth with like-minded women - a total reset for your mind and body.
The Freedom Framework - 1:1 Alcohol-Free Coaching - completely tailored, personal support to find your freedom and fulfilment in life.
The Wake Up Call - a one-off, 90-minute exploration of your grey area drinking to free yourself from the pull of a nightly wine and discover a full, exciting life on the other side.

My Coaching Services

02

I’m on a mission to help women over 50 rise up, reclaim themselves, and radiate joy and energy.
Here’s what I bring to your journey:
  • Triple-accredited Diploma in Coaching & Positive Psychology
  • Diploma in Alcohol-Free Performance Coaching
  • 26 years running my own business
  • Living proof that 50 is the new 30.

Are you ready to see what life looks like when you stop settling?

Rise, reclaim, and radiate

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Turn the page today, your next chapter awaits

If you’re tired of rinse-and-repeat weekends, flat moods, and grey days, I'm here to guide you into a new way of life you never want to escape from. Reaching out is the first step towards reclaiming your power as a woman in her absolute prime.

And the rest? We’ll do it together. Let's kick off your most vibrant chapter yet - I can't wait to watch you rise up and shine!

I'm so ready

Here are 10 truths I wish I’d known earlier. My hope? That they give you clarity, courage - and maybe even a spark of excitement about what life could look like alcohol-free..

Free download

10 Eye Opening Truths Every Woman Over 50 Should Know About Alcohol

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